Archive for February, 2009

Funniest. Marketing. Ever.

Posted on February 21st, 2009 in Observations | No Comments »

Check out Gatorade’s newest addition to their G campaign.  I’m not a big Monty Python fan or anything but this is ridiculously funny.  Just needed Shaq as the leader of the Jabbawokeez. If they want links out of this, they deserve ‘em. This is hilarious.

The Snowball

Posted on February 4th, 2009 in Inspiration | 1 Comment »

I’m about 300 pages into the massive book about the life of Warren Buffett, The Snowball.  This book is a million times better than of the other Buffett books I’ve read because he handpicked the author and gave her candid accounts of his personal life and biz deals.

If you’re entrepreneurially inclined, this book is a most read.  In my opinion, the most important lessons are specialization and leverage.  These two facts are the basis of Buffett’s wealth, the leverage he gained from managing others’ money and his intense specialization in security selection and leaving operations to managers more skilled than he.

I also love Buffett’s views on diversification–put your eggs all in one basket and do absolutely everything in the world to protect those eggs.

This isn’t much of a review but this book is a must read. Buy it, read it, then go to Berk’s website and read a few of his annual reports.  It may all sound stale but it’s seriously inspiring (or I’m just weird).